Viacom18’s DesiPlay TV launches on Canada’s Pluto streaming platform
Viacom18’s DesiPlay TV has become the first Hindi general entertainment channel to launch on streaming platform Pluto TV in Canada.
The channel features Hindi shows and blockbuster Bollywood movies. It will also broadcast serials like ‘Naa Aana Iss Des Laado’, ‘Comedy Nights with Kapil’, ‘Uttaran’, ‘Mahakaali’, Radha Premi Ki Deewani’ and more shows filled with renowned Indian characters. The hows are also available to watch with English subtitles.
“We are thrilled to announce our partnership with IndiaCast on the brand-new DesiPlay TV channel, offering an array of diverse content to Pluto TV viewers across Canada,” said Vanessa Case, VP Content, Pluto TV, Canada. “We are part of a diverse country, and our aim is to curate content that resonates with every viewer.”
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Govind Shahi, Executive Vice President, and Head of International Business, IndiaCast Media, said: “DesiPlay TV, being the first Hindi general entertainment channel to launch on Pluto TV in Canada, marks a significant milestone as we bring the best of Hindi TV shows and Bollywood movies to South Asians for free. We are committed to entertain our ever-growing ethnic audience in Canada with a diverse array of quality content, ensuring that they experience the richness of Indian culture and storytelling right at their fingertips.”
Pluto TV is a free streaming television service delivering hundreds of live linear channels and thousands of titles on-demand to a global audience.